List three ways in which your organization (Red Cross, ASPCA, Walmart, Wegmans) communicates with your stakeholder group. For each, list three things they seek to achieve with that form of communication.
Next weeks essay
In the first paragraph, start with a generic theme that introduces the essay in general terms. Introduce your organization and stakeholder group. End with a thesis statement that states specifically what the essay is about.
For each of the middle paragraphs, one way in which the organization interacts with the stakeholder group of interest and the reasons why.
Start with a recap. In this seesay I have ... or something like that. Review and extend your argument. What have I said. What else could I have said. What would I like to say.
Critical and Post-Modern Approaches
Critical Theories Are fundamentally about power and its distribution
Critical theory seeks to unmask the political underpinnings of social practices
In this sense, critical theories are perspective-based cultural theories
They often start with the solution and move to finding the problem
Something to be careful of
Critical Theories Frequently put Ideologies in opposition
Most often framed from the perspective of a class of "victims"
Ideology is rarely neutral
There are certainly perspective from which it cannot be
Manufactured Consent ("I'm just doing my job")
And often justifies its bias by claiming bias in the opposing "ideology"
Marxists attack the self-serving privileged classes
Feminists attack the structure of business as serving male biases
Fundamentalist Christianity attack scientific method for presuming objectivity and empiricism
The question is who has power and who should have power
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were written by participants on the Media Space Wiki, operated by Davis Foulger,
and should be cited accordingly. For example (APA): Foulger, D. and other
participants. (September 18, 2015). Organizational Spr2006 Sess15. MediaSpaceWiki. Retrieved on from